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Building Holistic eCommerce Discovery

There’s a problem with the current state of eCommerce discovery: siloed apps that don't work together to deliver a consistent product discovery experience, leaving shoppers frustrated and unable to find the products they want. From mismatched search results to repetitive discovery loops, shoppers aren’t getting the most out of product discovery when they’re on retailers' websites. We figure out how to solve the problem with holistic eCommerce discovery.

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By Jess Erdman,
Content Marketing Lead

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Introducing: The Virtual Mannequin Filter for Earrings

Freshly launched, the Virtual Mannequin Filter for earrings provides shoppers with another product category they can intuitively search for, and find perfectly tailored products to their needs. We’re excited to add a new product category to the Virtual Mannequin Filter, to better help shoppers discover new products seamlessly.

By Jiwon Hong,
CEO & Co-founder at YesPlz

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Ecommerce Personalization 101

Personalization is the art of delivering the right content to the right person at the right time. It’s a mix of data and “art,” but most of all, personalization is at the core of delivering a superior shopping experience. But, how can we achieve a great personalization experience for eCommerce? We'll walk you through examples and take a look at the necessary components to achieve it.

By Jess Erdman,
Content Marketing Lead

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How Dynamic Filters Can Improve Your eCommerce Product Discovery

Dynamic filters separate a good eCommerce product discovery experience from a bad one. With shopper expectations at an all-time high, dynamic filtering’s benefits are clear: increased conversions and more intuitive experiences. But, creating dynamic filters can be a complex and laborious process. We explain how they can improve your eCommerce product discovery and how to implement them.

By Jess Erdman,
Content Marketing Lead

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Are you making these product filtering mistakes? [Baymard 2023 Criteria]

The majority of e-commerce sites struggle with product list and filtering user experience (UX), with 57% of sites presenting a mediocre or worse experience. Despite being resolvable, UX issues lead to potential customers abandoning suitable products. We provide a product filtering checklist for UX best practices, based on Baymard's 2023 report.

By Jess Erdman,
Content Marketing Lead

BTS

Feature Extraction for eCommerce

Feature extraction for eCommerce is the foundation for building personalization like search, recommendations, and filters. But, depending on how features are extracted, the quality of structured data can vary. In this article, we go behind the scenes and discover how YesPlz tags product attributes uniquely.

By YesPlz.AI,

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State of eCommerce Recommendations 2023

Despite new technology developments in 2023, eCommerce recommendations are still lagging behind. In this article, we’ll go over the state of eCommerce recommendations in 2023, including the difference between traditional and non-traditional recommendations and the latest updates.

By Jess Erdman,
Content Marketing Lead

Blog

Building Perfect AI Product Recommendations for 2 Retailers

Creating the ideal eCommerce recommendation requires a mix of technology and creativity. YesPlz used technical expertise and creative ideas to create AI recommendations for two fashion retailers, W Concept and The Handsome. Here's how we did it.

By Jess Erdman,
Content Marketing Lead

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How-To Create Product Descriptions with Automatic Product Tagging and ChatGPT

Rich product descriptions are the key piece to converting shoppers and creating engaging product discovery for your shoppers. But, the struggle to create descriptions that are rich, include the necessary product attributes, and convert shoppers is holding back eCommerce retailers from unlocking even more personalization. Learn how to use automatic product tagging and ChatGPT for fashion to easily and quickly generate product descriptions from scratch.

By YesPlz.AI,

Case Study

Product Discovery Elevated with Fashion AI for The Handsome, the Fashion Powerhouse

The Handsome, a global luxury online retailer, strategically employed fashion AI to set itself apart in shopping experiences, particularly product discovery. The brand tailored an innovative solution such as customized fashion quiz, the virtual mannequin filter, and AI recommendations.

By YesPlz.AI,

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Why does UX matter for business?

UX is a key component of getting eCommerce right. Learn more in our special guest post article, by Soft Gorillas.

By Soft Gorillas Agency,

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Improve Product Discovery: 3 Ways eCommerce Search Enrichment Can Help

The value of eCommerce search enrichment cannot be understated–from a better search experience to the ability to easily create new, trendy product filters. How can eCommerce brands enrich their eCommerce search? And what are the results?

By Jess Erdman,
Content Marketing Lead

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