This year's Met Gala theme, America: A Lexicon of Fashion, was full of celebrity surprises. We used the YesPlz Style Filter to find similar outfits worn by celebrities in our tribute to the fashion event lovingly referred to as the "Superbowl of Fashion" by some fans.More
If you’re following the latest fashion tech trends, you’ve likely heard of hyper-personalization. But, how are brands using hyper-personalization to transform the customer experience? We explore hyper-personalization trends, and what it means for eCommerce.
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We've rounded up our research at YesPlz to create a list of "do's" and "don'ts" for improving the eCommerce user journey. Based on real customer data, these tips can help transform the search and discovery experience for shoppers.
Fashion tech is here to stay. In this article, we'll take you through digital clothing and fashion--and how it could change the way you shop.
Personalized recommendation systems are a must-have for eCommerce, as customers are looking for new ways to engage with products. In this article, we’ll go over 3 quick tips for eCommerce interested in implementing visual search filters and search clothes by image.
2021 has been a breakout year for fashion tech trends. In our first article of a series, we explore how NFTs are coming to the fashion industry, NFT trends, and the future of NFTs.
With the release of our new fashion product recommendation engine on Shopify, we’ve been reflecting on the story of YesPlz AI, and how we got here (hint: through a lot of prototypes, frustration, and hard work).
Too many retailers are stuck with static, expensive AI product recommendation systems that aren’t delivering accurate, fashion-forward recommendations to customers. That’s why we decided to create the YesPlz AI Product Recommendation Engine.
By utilizing the Style Filter and YesPlz Product Recommendations, Lately and Kolon Mall were able to create the best-possible online shopping experience for customers.
It's hard to know what customers are really looking for, and the fashion taxonomy can complicate the search process even further. In this piece, we demystify the fashion taxonomy and explain how understanding customer search intentions can shape your eCommerce strategy.
Many of the trends that emerged in 2020 were simply catalyzed by COVID--but what are the trends for 2021? We take a closer look at fashion eCommerce trends, including product personalization and fashion artificial intelligence.
Fashion brands and customers are beginning to adjust to the new normal of work from home and a lifestyle that mainly takes place online. It’s more important now than ever to take a step back and reflect on how COVID-19 has changed the customer as we know them--and to take a closer look at whether these changes will last in the coming years.