AI Personalization Is the Future of Shopping

Personalization isn’t a new conversation in eCommerce, but with the help of AI, it’s becoming more powerful than ever before. Recent advances in fashion AI give eCommerce retailers the opportunity to create hyper-personalized shopping experiences, tailored to each shopper. We explore how AI personalization can change the game.

by Jess ErdmanContent Marketing Lead

Blog

The Latest

Building Men’s Outfits with the Virtual Mannequin Filter

Finding men’s outfits online is not an easy task. The Virtual Mannequin Filter is changing the conversation around shopping by making discovery visual and intuitive. Watch as we build a men's outfit for summer, using the VM Filter.

by Jess ErdmanContent Marketing Lead

Blog

Human vs AI Stylist: Who has the best eCommerce recommendations?

In the world of styling, human stylists are considered the experts. But, how does that stack up against AI? Is AI more effective than human stylists? We explore the limitations and potential of both.

by Jess ErdmanContent Marketing Lead

Blog

3 Steps to Train Fashion Machine Learning for Vibe Recognition

When it comes to vibe, the difference between “romantic” and “casual” is subjective, depending on each person’s opinion. But, shoppers want to filter by vibe. In this article, we go over how we trained our fashion machine learning to recognize complex attributes like vibe.

by Jess ErdmanContent Marketing Lead

Case Study

Ecommerce Tagging for Fashion Resale Platforms

As more small and medium-sized retailers consider opening up resell marketplaces on their own websites to tap into this new market, they will need to consider how to create a strategy for tagging incoming products. Because when shoppers explore clothing options on a resale platform, they’re often left confused by inaccurate product filters and search. We explore how eCommerce tagging can help solve the issue.

by Jess ErdmanContent Marketing Lead

Blog

How to Build AI in eCommerce (Based on Real User Interviews)

AI for eCommerce is the next wave of technology making the eCommerce experience more personal and frictionless. With the lightning-fast adoption of ChatGPT for fashion, the eCommerce industry is also quickly embracing other well-developed AI technologies to create a better shopper experience. In this article, we walk you through to how to effectively build AI for eCommerce.

by Jess ErdmanContent Marketing Lead

BTS

AI in the Fashion Industry, Explained in 5 Questions [2023]

If you’ve read any retail news in the past few years, you’ve likely heard lofty statements about how fashion artificial intelligence is taking over the fashion industry--and the consequences (either good or bad, depending on your optimism) for the entire fashion ecosystem, from supply chain to stores. We break down exactly what is AI in fashion--and why you should care in 2023, in a few simple questions.

by Jess ErdmanContent Marketing Lead

Blog

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