Fashion eCommerce AI Case Studies

Real results from AI in fashion retail. See how brands and retailers used YesPlz search, recommendations, and personalization to cut manual work and grow search revenue. Every number below comes from a live deployment.

Case Studies

Multi-brandCustom PlatformEnterprise

WConcept Global

Across 400,000 products, 44 countries and a million searches a day, WConcept replaced RichRelevance and 1,000+ hand-managed synonyms: 1.5x click-through, 1.7x average cart size with the Virtual Mannequin Filter, 99.99% uptime.

Multi-brandShopifyCasual

Zilo

Head-to-head against Algolia on the same traffic, in a live A/B test: 16% more orders driven by search, 11% higher search-to-cart, and four times fewer searches that returned nothing at all.

Cafe24 PlatformCasualDTC

HangTen

A small DTC team got enterprise-grade discovery in four weeks: 5x add-to-cart on search specifically, +13% search accuracy, and 2x on Similar Styles with no new headcount.

KidsMulti-brandCafe24 Platform

Looxloo

A parent shopping for a size 6 party dress gets results, not an empty page — and 5x more of those searches end in an add to cart than the industry average.

Custom PlatformEnterpriseMulti-brandLuxury

Kolon Mall

Style-matched PDP recommendations, silhouette, pattern, occasion, not rule-based "similar items" also lifted checkout conversion 13.5% and average cart value 10%, inside two weeks of going live.

DTCEnterprise

Aza Group

Tagging tuned to AZA's own categories such as holiday, season, occasion feeds an outfit engine that builds three complete looks for each of 30,000 products, covering day, night and weekend. Styling volume no team could produce by hand, refreshed continuously.

DTCCustom PlatformLuxury

The Handsome

The Handsome arrived with a picture of the discovery experience they wanted. We built it: a fashion quiz that reads style preference, the Virtual Mannequin Filter for silhouette-first browsing, and AI similar-style recommendations — one custom stack, not a template with their logo on it.

Multi-brandCustom Platform

Big Sister Swap

A circular fashion startup launched with 10 custom filters built for one-of-a-kind pre-owned inventory from first call to live in under a month, without hiring an AI team.

Multi-brandCustom PlatformStartup

StyleUp

Auto-tagging and the Mannequin Filter shipped with the first release, so a lean team spent its engineering time on the marketplace instead of the data pipeline.

Multi-brandCustom PlatformEnterprise

Lately

Five thousand new products land every day and are tagged as they arrive — no queue, no batch window, no volume penalty on search performance.

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