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Data Analytics for eCommerce: Crafting the Perfect Strategy

We explore data analytics for eCommerce in the third part of the YesPlz eCommerce digital transformation series. Learn more with Digital Commerce Consultant Christina Stensvaag (Former VP of Product Management at ShopStyle & Sephora, former Head of Digital Product Management at American Eagle).

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BFCM Ecommerce: Your 5-Question Checklist

Black Friday/Cyber Monday (BFCM) 2022 is just around the corner. The clock is ticking–and the success of the BFCM eCommerce 2022 season depends on making strong strategic choices to ensure both long-term and short-term longevity. We prepared a quick 5-question checklist for your fashion eCommerce to answer as you prepare for the upcoming busy season. 

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Ecommerce Digital Transformation: How has the customer journey evolved?

With BFCM 2022 around the corner, we’re going to put ourselves in the mind of a typical eCommerce shopper. What are their fears? Anxieties? Desires? In our second series on eCommerce digital transformation, we sit down with two experts (Christina Stensvaag and Jiwon Hong), to get their thoughts on how the evolving customer journey--and how that affects eCommerce.

By YesPlz.AI,

Personalization: The "It" Factor for Digital Transformation in eCommerce

In our most recent podcast series, we sat down with Digital Commerce Consultant Christina Stensvaag (Former Head of Product at American Eagle, Former VP of Consumer PM at ShopStyle), and Jiwon Hong, CEO of YesPlz AI, to bring you a series about digital transformation in eCommerce in 2022. In our first of four series, we’ll give you a brief introduction to digital transformation in eCommerce, and analyze its relationship to personalization.

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Transformative Fashion AI: W Concept x YesPlz

W Concept came to YesPlz with a challenge: as a growing luxury fashion retailer, how could they curate a robust discovery experience, all powered by fashion AI? Learn how YesPlz AI led a digital transformation.

By YesPlz.AI,

Fashion Tagging Essentials for 2022

In this guide, YesPlz will walk you through the essential pieces of fashion tagging, from what it is to the effect on shopper experience—and more. Bookmark this guide for later, as we continue to update with the latest news and information.

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Top 5 Fashion AI Startups To Engage Shoppers

Fashion AI is heating up in 2022--and these are the top startups we've named that are shaking up the industry, creating new ways to keep customers engaged.

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Why NLP in eCommerce Isn't Enough for Search

NLP in eCommerce is used to build text-based fashion search for shoppers. But, as any frustrated shopper knows, NLP can only capture part of the language of eCommerce. We explore the problems and solutions to text-based search, and how visual and text-based search can complement each other.

By Jess Erdman,
Content Marketing Lead

Battle of Product Recommendations for eCommerce

Product recommendations are at the core of the eCommerce search experience. A good product recommendation can make the difference between conversion and shopper satisfaction. In our latest series, we review two retailers' product recommendation systems, and determine which is stronger based on YesPlz criteria.

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Communication for Remote Workers

Remote communication is easier said than done. As a fully distributed team, YesPlz is passionate about getting communication right. In this post, we'll go over the tips we learned through experience for effective writing and communication while working remotely.

By YesPlz.AI,

Fashion AI Dictionary

Stay updated on the latest terms in fashion AI with the YesPlz Fashion AI Dictionary, and gain a better understanding of fashion tech. We'll continue to update the dictionary with new terms.

By Jess Erdman,
Content Marketing Lead

What is the future of fashion visual discovery?

While no one has a crystal ball to predict the future, experts that are following the development of visual discovery are noticing stand-out trends that have staying power. Read the 4th part of our webinar series to learn the future of fashion visual discovery, and what it means for eCommerce.

By Jess Erdman,
Content Marketing Lead

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