Visual search is disrupting fashion eCommerce, creating new opportunities for retailers whose search is lacking. Powered by fashion AI, visual search has been embraced by major retailers like Shein--but what makes it so revolutionary?More
Fashion search is everywhere, but there are plenty of examples of poorly designed, difficult-to-use search. In this article, we'll break down all of the components that make great fashion search: product filters, image tagging, and intuitive search--and provide you with a checklist to evaluate your own search.
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The retail industry is entering 2022, continuing to ride the wave of excitement for fashion tech from 2021. But, what technology developments should we keep an eye on? And what developments can we leave in 2021? Read on to find out our predictions for the future of retail in 2022.
What was lurking beneath the surface pre-pandemic has come to fruition. From digitization to sustainability, these patterns were emerging before COVID-19. But, the pandemic created a catalyst to shift the fashion industry and customers into the future.
It's hard to know what customers are really looking for, and the fashion taxonomy can complicate the search process even further. In this piece, we demystify the fashion taxonomy and explain how understanding customer search intentions can shape your eCommerce strategy.
Retailers are beginning to re-imagine the search and discovery journey to include non text-based searches, such as search by image. We explore why search by image is the future, and the nuances of search by image tools.
If you’ve read any retail news in the past few years, you’ve likely heard lofty statements about how fashion artificial intelligence is taking over the fashion industry--and the consequences (either good or bad, depending on your optimism) for the entire fashion ecosystem, from supply chain to stores. In our latest article, we break down exactly what is AI in fashion--and why you should care, in a few simple questions.
Many of the trends that emerged in 2020 were simply catalyzed by COVID--but what are the trends for 2021? We take a closer look at fashion eCommerce trends, including product personalization and fashion artificial intelligence.
Gen Z was born from 2000 to 2008 and grew up in economic turmoil. Naturally, they're frugal and very sensitive about price. Also, they are digital natives, born with a digital device in their hands...
Personalization is a huge revenue driver and when done correctly can drive purchases and repeat engagement. Users have so much choice these days that it’s important to make an impression on them so that you stay top of mind, personalization is a good way to do that.
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